GCU Athletics Logo + Branding Redesign Proposal 2021
This project brief was geared at reassessing GCU Athletic's branding, in an effort to create a distinct identity for their sports programs. Throughout this exploration, I was tasked with designing a logo for GCU's mascot, the Antelope (shortened to "Lope"), a wordmark for the University to accompany it, as well as showing different use cases for the branding marks.